Color and shape are the most direct elements of human visual perception, And patterns also express the characteristics of products through color and shape. The main graphic, also known as the shape, It is generally an expression of the product's function and content, While the color is more of an expression of emotional atmosphere. The designer through reasonable combination of patterns and shapes, Found that compared to other gift paper bags, Christmas gift paper bags can better enhance the festive atmosphere.
Designing gift paper bags during Christmas can not only highlight the visual novelty and attract user attention, But also serve as a window for product self-expression and bringing users closer together.
Color is an effective way of emotional contagion. Studies have shown that when people observe objects, The proportion of color influence is 80%, And the proportion of shape and form is 20%. This influence value will gradually decrease and change after 20 seconds. After 2 minutes, The proportion of color and shape will become 60% and 40%, and after 5 minutes, They will flatten out, Each accounting for 50%. So color has a significant impact on visual perception, Especially in short-term visual contact. Different colors can trigger different psychological associations, And through long-term life practice, Colors have begun to be given specific emotional definitions by people. Reasonable color matching can bring Christmas gift paper favor bags closest to the festive atmosphere to the fullest extent.
Background rendering is also a commonly used method. Ordinary gift paper bags usually use simple gradients or solid colors. During the Christmas holiday, By enriching the gift paper bags and designing background patterns related to the holiday, It will not affect the main hierarchy and can also enhance the atmosphere, Making it a very good choice.
On the basis of the original elements, Adding some festive texts to express the theme through textual content. Text itself has a powerful function of conveying content, Which is not weak compared to graphics, and is very direct, Suitable for expressing strong desires or themes. The design mainly revolves around the content, font, size and color of the text. If necessary, Some holiday elements can be added to enhance the atmosphere and enrich the Christmas gift paper bags.
Adding elements is adding elements related to festivals or events to the existing foundation, And using these elements to enhance the atmosphere. Christmas trees, Christmas hats, snowflakes and gifts during the Christmas period. In the design process, We make reasonable combinations to create a unique Christmas gift paper bag.