What Should Be Noted In The Creative Design Of Gift Paper Bags?

To complete a creative gift paper bag design, It is necessary to understand the standards in the gift paper bag creative design industry. Simply the standard for judging the quality of a design is to see if it can accurately and conveniently convey the concept of the brand. The design of paper bags should be based on understanding the purpose of use, Scope of application and other factors, And have a deep understanding of the design object.

1. Brand logo for gift paper bags.

The power of a brand mainly lies in its name rather than visual symbols, And the characteristic of many successful brands is the name rather than a simple graphic symbol. A new design is unlikely to stand firm without a name, So if it is a new design, It is best to incorporate the brand name into the gift paper bag design. Of course, After strong promotion in the later stage and significant increase in brand awareness, The font on the design can be omitted and only one graphic symbol can be retained. One thing we need to note is that readability is the most critical consideration when designing. The most common mistake many people make is to make the design confusing. Exaggerated styles or designs cannot be sacrificed for readability, And even beautiful paper bag designs should be abandoned if they cannot be understood.

2. Regarding the design of paper gift bags.

Gift paper bags come in many shapes, But it is best to design them into rectangles. Because rectangles are the most visible shape to the human eye, But if designed too high or too wide, they are not easily recognizable. In addition, The shape on the exterior is a part of creative design and can also be a symbol.

3. Regarding the color of gift paper bags.

Color is a powerful means of distinguishing a brand, So a strong color setting is necessary. One color can be a part of the brand, But it should be noted that competitors' theme colors cannot be used to design their own gift paper favor bags.

4. Regarding the occasions for using gift paper bags.

Different shopping paper bags have different usage occasions, Which can be divided into Christmas gift paper bags, Valentine's Day gift paper bags, Mother's Day gift paper bags, birthday gift paper bags, etc. Gift paper bag design can enhance the atmosphere of the holiday and increase the festivity of the holiday.